Fast Food Off the Shelf (2011)

Fast Food Off the Shelf (2011) poster

In December of 2002, McDonald's had to shut down their restaurants in Bolivia. The company cited financial problems, but the real reasons were to be found elsewhere. Bolivia may be a small, poor nation on the global market, but a country's fierce local food culture can be sometimes a more powerful factor than economic clout. In his first feature-length documentary, Fernando Martinez shows what happened, a story driven by the characters behind the events and their life stories, such as renowned cooks and a review of popular sayings about the Bolivian food. The symbolism is obvious when a multinational giant is 'brought to its knees' by a country's traditions and heritage.

Director: Fernando Martínez
Genre: Documentary
Runtime: 73 min
Release Date:

Screenplay

Music: Gigio Díaz, Juan Pablo Jofré
Cinematography: Serapio Tola
Editing: Jesús Rojas
Production: Producen Bolivia, The Filmmaker Studio C.A., Azpurua Productions, Lagarto Cine
Country: Bolivia
Language: Español
Original Language: es
More Films by Director: Fernando Martínez
More Films in Genre: Documentary

Frequently Asked Questions

What is Fast Food Off the Shelf about?
In December of 2002, McDonald's had to shut down their restaurants in Bolivia. The company cited financial problems, but the real reasons were to be found elsewhere. Bolivia may be a small, poor nation on the global market, but a country's fierce local food culture can be sometimes a more powerful factor than economic clout. In his first feature-length documentary, Fernando Martinez shows what happened, a story driven by the characters behind the events and their life stories, such as renowned cooks and a review of popular sayings about the Bolivian food. The symbolism is obvious when a multinational giant is 'brought to its knees' by a country's traditions and heritage.
Who directed Fast Food Off the Shelf?
Fast Food Off the Shelf was directed by Fernando Martínez.
How long is Fast Food Off the Shelf?
Fast Food Off the Shelf has a runtime of 1h 13m (73 minutes).
What genre is Fast Food Off the Shelf?
Fast Food Off the Shelf is a Documentary film.
Where was Fast Food Off the Shelf produced?
Fast Food Off the Shelf was produced in Bolivia.