Dieux du Stade - Making of Calendar 2011 (2010)

Dieux du Stade - Making of Calendar 2011 (2010) poster

Originally created in support of charity, the popularity of the calendars has been credited for the increased fame of the Stade Français team, as well as rugby in general, in France. The calendars are part of a marketing strategy crafted by Max Guazzini, President of the rugby club. A savvy marketer who built the NRJ Radio group, he has successfully used the calendars to attract a new audience to rugby matches (live and on TV), such as women.

Director: Max Guazzini
Genre: Documentary
Release Date:
Cinematography: Max Guazzini
Country: France
Language: Français
Original Language: en

Keywords

making of, charity calendar

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Frequently Asked Questions

What is Dieux du Stade - Making of Calendar 2011 about?
Originally created in support of charity, the popularity of the calendars has been credited for the increased fame of the Stade Français team, as well as rugby in general, in France. The calendars are part of a marketing strategy crafted by Max Guazzini, President of the rugby club. A savvy marketer who built the NRJ Radio group, he has successfully used the calendars to attract a new audience to rugby matches (live and on TV), such as women.
Who directed Dieux du Stade - Making of Calendar 2011?
Dieux du Stade - Making of Calendar 2011 was directed by Max Guazzini.
What genre is Dieux du Stade - Making of Calendar 2011?
Dieux du Stade - Making of Calendar 2011 is a Documentary film.
Where was Dieux du Stade - Making of Calendar 2011 produced?
Dieux du Stade - Making of Calendar 2011 was produced in France.